Joaquín Rodríguez Kierce

A blog about productivity, meaning and making things happen.

Fluff

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This is such a good description of mediocrity by Richard Rumelt in his book ‘Good strategy, bad strategy’:

“Fluff is superficial restatement of the obvious combined with a generous sprinkling of buzzwords. Fluff masquerades as expertise, thought, and analysis… A hallmark of true expertise and insight is making a complex subject understandable. A hallmark of mediocrity and bad strategy is unnecessary complexity – a flurry of fluff masking an absence of substance.”

Is your view of the world limited by your everyday tasks, your job description, your company’s policies?

I bet it is. I think we’re all there. I think we all need to accept it in order to push and get outside that. I don’t think we recognize it enough.

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